WhatsApp Announced 3 new privacy Features that secure user information

 Three New Privacy Features Coming to WhatsApp

WhatsApp Announced 3 new privacy Features that secure user information.

These will boost your confidence in using this instant messaging app.

 At WhatsApp, Privacy is in our DNA, and we will never stop building new ways to protect your personal conversations. We believe messaging and calling should always be as private and secure as having face-to-face conversations. Kind of like if two people were talking and no one else was around.

WhatsApp protects the personal calls and messages of users with default end-to-end encryption, so no one but the intended recipient can hear or see them. But that is just one important part of protecting your privacy. Over the years, we’ve added new layers of privacy protections to give you multiple ways to secure your messages, including disappearing messages that self-destruct, end-to-end encrypted backups when you want to save your chat history, 2-step verification for added security, and the ability to block and report unwanted chats.

Today, we’re excited to bring several new privacy features that provide even more layers of protection and give you more control over your messages. This is all part of how we work to keep your conversations secure on WhatsApp.

•Leave Groups Silently: We love our group chats but some are not forever. We’re making it possible to exit a group privately without making it a big deal to everyone. Now, instead of notifying the full group when you are leaving, only the admins will be notified. This feature will start to roll out to all users this month.

•Choose Who Can See When You're Online: Seeing when friends or family are online helps us feel connected to one another, but we’ve all had times when we wanted to check our WhatsApp privately. For the moments you want to keep your online presence private, we’re introducing the ability to select who can and can’t see when you’re online. This will start rolling out to all users this month.

•Screenshot Blocking For View Once Messages: View Once is already an incredibly popular way to share photos or media that don’t need to have a permanent digital record. Now we’re enabling screenshot blocking for View Once messages for an added layer of protection. We’re testing this feature now and are excited to roll it out to users soon.

To spread the word about these new layers of protection, we’re also kicking off a campaign to educate people about the new features and our continued commitment to protecting your private conversations on WhatsApp. We hope people enjoy getting to use these new features and benefit from several options that help you keep your messages secure. We look forward to your feedback

 

Making It Easier for Businesses of All Sizes To Get Started on WhatsApp 

For people and businesses globally, WhatsApp is now where business gets done. Whether it’s a mom-and-pop shop or a Fortune 500 company, businesses of all sizes today rely on WhatsApp to help their customers.

In the same way that WhatsApp made it possible for loved ones to communicate freely across borders, we want to make the challenges we’ve all experienced when talking to businesses a thing of the past. That means no more waiting on hold, getting stuck on a broken website, or sending an email into a black box wondering if it will ever be read.

To date, we’ve helped millions of businesses do better with WhatsApp. The next step is making WhatsApp available for every business that wants a fast, convenient and reliable way to communicate with their customers.

Opening WhatsApp to All Businesses and Developers with a New Cloud-based API

Today we’re taking a significant step in making WhatsApp available for any business of any size across the world by offering free, secure cloud hosting services provided by Meta. With this new API, we’ve cut down start-up time from months to minutes so businesses and developers can quickly and easily access our service, build directly on top of WhatsApp to further customize their experience and increase the speed at which they can respond to their customers. These services will also eliminate costly server expenses for our partners and give them instant access to new features. Businesses can sign up directly or work with one of our business solution providers to get started.

New Features in the WhatsApp Business App for Fast-growing Businesses

 Over the years we’ve seen how small businesses that use WhatsApp will grow and we want to support them with additional tools. We expect some will want to use the Cloud-based API though many will continue to use the WhatsApp Business app. We are also working on advanced features for these businesses to help them run their operations beyond just a few people and further amplify their brand online – like the ability to manage chats across up to 10 devices so they can better handle an influx of chats. We’ll also provide new customizable WhatsApp click-to-chat links to help businesses attract customers across their online presence. We plan to offer these as additional, optional features for a fee in the WhatsApp Business app as part of a new premium service. We’ll have more details to share in the future.

With these new ways to support businesses, our values for person-to-business conversations still have not changed. People are in control of the businesses they chat with and businesses cannot message people unless they have requested to be contacted.

We hope people enjoy the ability to chat with more of their favourite businesses on WhatsApp and can’t wait to hear how new businesses get built, grow and thrive

Source: blog.whatsapp.com